The San Diego team established a “Dream House” in San Diego with all the good Sony equipment, full home network and home automation installation, and a user experience / user testing facility. Sony’s social video network SGNL covered it in 2011. There is another actually quite funny advertisement movie shot at the Dream House available at YouTube. Other than user testing, the main focus of the Dreamhouse was to bring the Sony equipment together and link with home automation, specifically using Control4 technology.
Sony Dreamhouse YouTube Video
Commercial shot in the Dreamhouse
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