Usability Testing Group

Usability testing grows in importance for all Sony businesses. Some businesses do this for a long time, others are just beginning.  The San Diego team established a global Sony organization that supports all Sony business units to harmonize methodology and increase the global scope by offering a “one-stop-shop” for all things related to usability.

loop-ux-sony-test

Usability Testing differs globally. The picture shows a third-party conducting a usability test for Sony in Copenhagen, managed by the San Diego team.